When stars and hearts align
Written by John McCreadie   
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Valentine's Day and hearts are a passion of Dawntrix Kerry, owner of Auburn Alchemy and Pacha Mama's organic café. Photo courtesy of John McCreadie.
For the owner of Auburn Alchemy and Pacha Mama’s organic café, Valentine’s Day holds a special place in her heart.

"I got my spiritual name on Valentine’s Day during a workshop in Hawaii," said owner Dawntrix Kerry, who goes by Kerry. It’s also the day she opened both of her spiritually centric businesses.

Auburn Alchemy, which provides "toys for transformation," was launched six-years ago on Valentine’s Day based, in part, on an astrological reading declaring the day to be a good one for starting a business. The Aquarius sign, under which Feb. 14 falls, is "all about the new way," said Kerry. Last year, Pacha Mama’s was also launched on Valentine’s Day. But that opening was more about fate – due to delays in getting the facility ready – than any astrological alignment. "Still, we are serving food with heart," Kerry said, referring to the heart-centric way the food is prepared with organic, environmentally sensitive ingredients.

Both businesses will be celebrating Valentine’s Day and their birthdays. Prize drawings, snacks, mini-readings and Alchemy discounts await visitors on Valentine’s Day from 5 p.m. to 8 p.m., including a free rose quartz heart (while supplies last). On Feb. 15, the celebration continues with unique fiddle music performed by Jonathan and Jason Marsh.

Both businesses are located in the Gold Country Mall on Lincoln Way in Auburn.
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